Applied learnings from our client initiatives
Are you looking for the best advertising converged billing platform for your business? Learn how to choose the perfect one in 5 easy steps and enjoy the benefits of simplified and streamlined advertising billing.
This white paper offers comprehensive guidance to help publishers streamline their advertising billing processes and enhance revenue generation. By implementing the strategies outlined here, publishers can optimize cash flow, minimize billing discrepancies, and foster long-term advertiser loyalty.
Audience Platform, a trailblazer in converged ad operations, undertook a transformative journey to redefine and streamline Accounts Receivables (AR) for media publishers. This case study delves into how Audience Platform's innovative solutions revolutionized AR processes, providing unparalleled efficiency, accuracy, and control.
While the large and national segments have been holding steady or declining. Medium-sized and more locally oriented advertisers have grown tremendously, primarily using self-service platforms for digital advertising like those on Google Ads and Facebook. Traditional publisher can also benefit from this trend by providing self-service platforms for this segment
Discover how Audience Platform’s converged billing solution can help you manage your converged campaigns with ease and accuracy, boosting your revenue and future-proofing your business.